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How can you activate your social media community?

Have you ever wondered how to activate your social media community after all the hard work you've put into building it?

We're a social media marketing agency and it's our job to build these communities for our clients throughout engaging and authentic content. But there's so much that can be done with this community in and out the digital world.

1. Contests

Engage with your social media audience about a contest that you're organizing online, in store or at a particular event. Invite them to tag or come with a friend for an extra chance to win.

Contests are a great way to get noticed by a new audience so it's time to shine!

2. Opening-up a 2 way conversation

Instead of being always informative in your conversation, open the topic up and ask your audience what THEY think. 

Their insight might even make you think of a way to improve your product but most importantly it will reassure your clients that you're listening.

3. Be present locally

Think about all the pop-ups, conferences and sponsorship opportunities in your niche and city. Be present and let your followers know. If you meet people at events, invite them to follow you and do let them know that ''you'd love to connect''.

If done wisely, this tactic can become very profitable and spread your name loudly!

4. Offer a value that they couldn't find else where

Whatever your industry, be the master of your subject - as the owner you have a powerful say. Create interesting content that no other could do (behind the scenes Instagram stories, tutorials, e-mail subscriber only tips, monthly meet-ups, etc.)

5. Do something different

Think outside the box, just because no one else is doing it, doesn't mean YOU can't!

Some ideas:

- Meet-ups
- Free class (sponsored by you)
- Instagram stories takeover by an influencer in your niche or someone local
- Podcast
- Freebies with e-mail list subscription (Drop that 10% off already)


Remember, whatever you do - show you online community that YOU ARE ACTIVE and that they are missing out by not coming!

- The Frenzr Team

Bye Bye Snapchat

instagram new update killing snapchat frenzr social media agency

Instagram just released a new update and forget about the filters - this time it's BIG.

The social media platform has been buggy for the last two weeks & speculation had it that an important change is coming out! Instagram Stories.

What are Instagram Stories?

Just like Snapchat, the Instagram stories allow you to take instant pictures/videos that will disappear in a matter of 24h. The posts are not visible in the usual feed. Here's a preview of how your stories appear on you:

instagram new update snapchat

What does it change for you as a user?


You'll have all of your favorite bloggers/friends/contacts at a reach away from your feed. No need to change apps. Easier for sure! Maybe missing the dog faces though!
 

What does it change for you as a brand?

GREAT news! Now all of your followers also follow your Instagram Stories, so you can make them live your brand at any time - no need to collect anymore Snapchat users. It's been hard for brands to connect with their users via Snapchat since people tend to be more interested in their friends or famous people! Now - consider the connection done. All you need is content!
 

Now - time to go explore! Make sure you follow us on Instagram, we'll be sharing daily snaps on our stories too! Read our latest blog post on ''How to Become The Face Of Your Brand'' here.